CLIENT:
The Big Freeze:

An international corporation formed to bring frozen motion film technology to productions and marketing events. They offer a highly specialized camera trick that can generate 360º videos. 

 

CHALLENGE:
Writing Blogs for a multi-million dollar company can be a little daunting but when they have clients as interesting as the Emmys, NASCAR, and the Olympics it’s easy to keep things exciting. Big Freeze decided they needed client-centric content to entice new partnerships for their amazing photo rig. 

 

SOLUTION:

I wrote up blog posts highlighting some experiences during production, coordinated with a graphics team to animate assets, and found an earnest, excited voice to interest potential clients in this amazing machine.

 

RESULT:
Their website gained significant new attention and their social media was boosted by links to a compelling and dynamic series of stylized and tailored blog posts. New clients approached us as a result and meanwhile, they now have something of a digital scrapbook to reminisce on. (Warning: sentimentality ahead.)